Hi, this is Chris Pistorius, CEO of Kickstart Dental Marketing. I wanted to do a quick follow up to a webinar I did a few days ago about the COVID-19 crisis with dentistry and some things that you can do to position yourself right now to come out of this crisis much stronger than you did when you went in. No doubt things are slow right now and hopefully this short video will help you think of some ideas out of the box on how you could potentially grow your practice even during these slow times. So, as you can see on the screen here, I’m on a software called doxy.me, and we’ve tested a lot of these virtual consultation softwares over the last few months and doxy.me is what we would believe to be the best solution for you at the time of this video. I have the pro version, which is $35 a month, which in my opinion, is well worth the money.
Chris Pistorius:
You can do a lot of stuff and it’s very simple to use. So, if you’re not really big into technology, this is still something that you can use and be very good with if you just use it a couple of times. I’m not affiliated with doxy.me in any way. My company isn’t, we don’t make any money if you sign up with them. We just want to try to bring this to you as a value add and give you an idea of what you could do when your is even closed. So, basically doxy.me allows you to do virtual consultations with patients. So, this could be new patients or it could be even follow up or existing patients and it really does a great job of… It doesn’t replace an in-office visit, certainly you’re not going to fill a cavity doing this.
Chris Pistorius:
But what I think it can help you with is it can help you fill the pipeline of new patients so that when you do open back up, if you’ve done some of these initial consultations online, at least you’ve got a pipeline there of people that you know you need to follow up with and get them in your office. So, it could really help you hit the ground running once we come out of this crisis, hopefully in just a few weeks now. So, instead of just not doing anything, shutting down the office and just sitting and waiting, at least you can take the initiative here for $35 a month to still see some new patients if you want to see them. Now, how you promote this, what we’re doing for our clients with this is we’re running some Facebook ads, some Google ads, and we’re promoting, “Hey, do you need to see a doctor now?”
Chris Pistorius:
We run those ads only during the times that you actually want to see new patients. You can actually set up billing on this application, so you can charge for those initial visits if you want to. You can even accept insurances using this software. It’s very straightforward to set up. We set this up for our clients, get everything ready, train them on how to do this and we promote it for them. So, we put this on their website, we put this on their social media and we really get the word out. And we ask their existing patients to share this with their friends to really get the word out that you can still see a dentist, maybe even a little bit easier than you could in real life. So, I’m going to go through a demo of this so you can see the inner workings of it and what you can do and just how simple it can be.
Chris Pistorius:
Up in the top right here, you can see a video hopefully of me. This is a preview pane. This is what your patients will see once they do log in. There’s a hamburger menu up here that you can drop down and you can do device settings like change your camera, change your microphone. So, there’s some technical settings you can do here. Also in that hamburger menu you can mute yourself if you want to, turn off your camera and you can hide this preview if you want to. So, if you don’t really like to see yourself while you’re doing a video, you can hide this altogether. So, it makes it pretty simple right there. On the left side, this is your patient queue. So, if you had patients waiting to see you right now, they’d be listed right here.
Chris Pistorius:
And we’ll show you a live example of an actual patient coming in to use this so you can see a little bit more, but you can see you can go to edit your waiting rooms. So, if you click this, you can edit what people see. I’m just using the default settings. So, basically they’re just seeing welcome. I will start the video call in a moment. You can change your account settings like your billing, log in. This is important, probably the most important thing on this page, it’s the BAA. This system is HIPAA compliant, but you do need to fill this information out and click generate BAA so that you’re covered from HIPAA violations. You can set up your notifications, so if somebody does log in and they want to do a consult, you can have an alert come up on your computer, an email sent to you or even a text message is sent to you as well.
Chris Pistorius:
So, just some basic settings here. You can also see your meeting history so you can see all the meetings that you’ve done before, which is handy. There’s a help center and then you can go in and upgrade your account if you want to. Again, I’m at this pro level and that’s probably what I’d recommend for most of you, the clients that I know anyway. If you’re not a client of ours and you have questions about this, feel free to reach out to me, no charge to help you set this stuff up. So, just trying to do everything that we can to help the whole industry in this downtime. So, it’s a system that’s going to allow you to see virtual patients. It’s going to allow you to charge for those new patients. It’s going to allow you to build up a pipeline of potential new patients once you do get open to actually get them into the office.
Chris Pistorius:
So, what I want to show you at this point is just a quick demo of actually somebody logging into the system and what that’s going to look like on your end and what the communication looks like and just how easy this potentially could be. So, I’m going to go ahead and get my daughter Kaitlyn to actually log in to this and I just want to show you just what this looks like. Okay. So, you can see on the left now we’ve got a little picture here and it says Kaitlyn waiting less than a minute. So, that’s your waiting room. So, if you had others that would just list those right down the line. Oh, she just left. Hopefully she’ll log back in a second but one thing I do want to say about the patient queue, how we’ve set it up for our clients is basically that we set up an online calendar to allow people to go ahead and book their own appointments for this.
Chris Pistorius:
So, we’ll put it on their website, a button and then clicks on it and it goes to an online calendar that can integrate with your dental practice software and people can actually schedule their own appointments. So, when they do that, they’ll get a link, which you can see here for my case is doxy.me/kickstart. For you, it’ll be doxy.me/abcdental or whatever it may be. But they’ll get that link and then when it’s time for their appointment, they click it and they log into this system and you see where Kaitlyn has come back in now, into the patient queue. You can hover over her and start the call, but anyway you’ll want to set up some sort of an online calendar with this. Again, if you need help, let me know to integrate all of this and and get everything set up to be able to do these virtual consults. So, you can click here to start the call if you’re ready.
Chris Pistorius:
Or there’s a hamburger menu here and you can see a picture. Typically, a picture does show up of them and you can see how long they’ve been waiting. You can see that their microphone’s on that, their camera’s on, they’re from Colorado, they’re on their mobile phone, an Apple phone and they’re using Safari as an operating system, but essentially you’ve got chat. So, if they didn’t have video they could just chat right here online with you or you could just do audio as well and to remove them from the queue for some reason you can just right there and click remove. So, I’m going to go ahead and start this call so we can actually see what’s going on. So, you just click start call. Should just take a few seconds for her to be able to enter into the room.
Chris Pistorius:
Okay, and there she is. This is my 16 year old daughter, Kaitlyn. Say hello, Kaitlyn. Hopefully you heard that, came through clear here, but you can see she’s on her phone. It’s a great image. You can see how long you’ve been actually on the consult up here in the top left. You can do a photo capture. So, if you want to take a quick picture of her, you can do that. You could even do a group call. So, if you want her to bring somebody in on this, you could do that. You can do a screen share where actually you click on that and you can share your screen or you can even request to see her screen. So, if she had maybe for instance x-rays by chance on her computer, this is something that she could share with you.
Chris Pistorius:
So, cool to be able to do that. File transfers. So, if you had new patient paperwork or something you wanted to send to her, you could, or she could even send the file transfer back to you with signed new patient paperwork. And then this is the payment queue where you could actually have her do the payment right then and there, for that free initial consultation. So, video is very clear. The audio is good. There’s some menus down here where you can pause the video, you can turn the video off, you can mute yourself. There is a setting here that I would recommend and that is the video quality. If you are on a good internet connection, you can send that up to high definition if you wanted to. Just makes it a little bit better user experience.
Chris Pistorius:
And then you could end the call by using this red button right here. You still see your preview of what she sees for you and you can even… Kaitlyn, this is going to cost me a little bit of money, I can tell already, but if you could open your mouth so we can just see. A little bit wider please. Yeah, and this is on a phone, so you can still get… If there’s a problem or a chipped tooth or an infection even perhaps, or a sore of some sort, you could potentially be able to see some of that here. So, pretty cool technology that you’re able to actually interact with the patient on this. So anyway, I’m going to go ahead and disconnect with Kaitlyn. Kaitlyn, thank you so much for your assistance. I appreciate it. You can say goodbye.
Kaitlyn:
Goodbye.
Chris Pistorius:
So, you just click here to end the call and it goes back to your dashboard here and it shows… Kaitlyn will drop out of this queue pretty quickly here once she disconnects. But you can also rate how the quality of the call. So, pretty cool stuff. You can do a pretty good initial consultation and I think it has a lot of value and I think that this software makes it just easy enough to be able to do this on a continual basis. So again, I just wanted to show you the short demo of this and if you do have some interest, let me know. I’ll answer any questions that you have. I’ll help you set it up for free. Whatever you need. It’s just, we’re trying to add as much value as we can right now, not just to our current clients, but to anybody out there in dentistry that’s looking maybe to try to do something other than just sit around and wait. So, just let me know. You can go to my website kickstartdental.com and there’s a free consultation button on my homepage. Just click that and schedule a time with me and we can talk a little bit more about it and just see what we have. So again, let me know questions and appreciate your time today. We’ll talk to you soon.
